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VP Communications and Marketing
Eric Goeres

eric@ericgoeres.com

Eric Goeres, PCC, is a business coach for business leaders who develop brand opportunities as their core approach to business growth. For Eric, brand development is crafting a business's personality and reputation. It's not just about logos or colors; it's about shaping how people perceive and experience the business. When done right, brand development becomes the engine that drives business growth. And by focusing on brand development, we're not just growing a business; we're creating a lasting, meaningful brand presence that naturally attracts growth opportunities.

Eric Goeres spent more than 20 years in New York City, working in print and digital media, starting as a producer and retiring as a network president. He is responsible for the brand development and growth of some of the world’s best known publications: Esquire, Men’s Health, Women’s Health, Entertainment Weekly, The Drive, Road & Track, Ride Apart, Car & Driver, Popular Mechanics, Best Life, Organic Style and Eat This, Not That. He has worked for the News Corporation, Hearst Magazines, Rodale Press, USWeb/CKS, Time Inc. and the Motorsport Network.

Additionally, Eric was an adjunct professor at New York University, Vice President of the Society of Publication Designers and is currently VP of Communications and Marketing for ICF South Florida.